Will Smith’s celebrating his birthday in Budapest and Ashton Kutcher’s taking on the spicy wing gauntlet
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Here's what everyone's watching on YouTube this week.
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Will Smith grabbed his camera and took his fans along to Budapest for a wild 51st birthday party—see how Will celebrated another trip around the sun!
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Ashton Kutcher was the latest celebrity to be “extremely nervous” to sit down for Hot Ones. See him talk about working in a cereal factory, pranking celebs on Punk’d, and the elevator pitches he’s heard in Silicon Valley
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Nota do Editor - Getulio Igor.
View in 2: Making the Most Out of Product Demos
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The View in 2 team sat down with popular YouTube creator Austin Evans, who has been reviewing tech products on his channel since 2007, to talk about succeeding with product demos on YouTube. He shared insights into what makes for a popular product demo, how demos have evolved over time, and the impact they have on viewers’ purchases.
What does this mean for brands?
Demos continue to be a tried and true format to showcase product features and reviews, and advertisers can team up with popular creators to make them even more powerful. Videos like sneak peeks, early access, exclusive factory or R&D tours, and funding for “passion projects” endear the brand to the creator’s audience and fuel more authentic partnerships.
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